Let’s talk signage.
Some thoughts, ideas, and musings on in-store signage.
There are many more things I could add to this list, but alas, that is all for today! Feel free to comment other suggestions/tips/pet-peeves on this wonderful topic!
(In case you’re wondering: Women’s Clothing. Children’s Clothing. Kids’ Clothing.)
The following pics are from windows I did last spring at Tagg 2. I wasn’t blogging then, so I wasn’t trying to get the perfect shot..as you can see for yourself!
And the paper flower window from last spring…
I made both the paint chip garland and the paper flower display while I was working on the floor…my customers loved it! I did many many demos (and gave away many paper flowers in the process). I can’t tell you how many times people said they couldn’t wait to come back to see the final product. If you don’t have people stopping and admiring your window display, it might be time to change things up!
Well, of course I write this post on the first sunny day in about a week! We installed our first spring window in about mid-January. It was a quick and easy window that was thought up on the fly. I received the shipment with my lovely raindrop merchandise in it and knew that I wanted it in the window. This was by far the cheapest, easiest, and quickest window I’ve ever done. I had “snow” laying on the floor of the window through the holidays. I grabbed fishing wire, nails, and a hammer and, POOF! I had my first spring window all done!
Nails. String. Mini clothespins. Fabulous paper products.
This simple display came from a, “Uh oh, where are we gonna put this now?” moment. Turns out, it’s a keeper.
Easy to shop…that’s what it’s all about!
And I couldn’t stop there…of course. I added a little clothes line to one of my display cupboards.
Latest obsession for display pieces…paper bags. I love that they are small, versatile, and neutral (no competing with the products!). I also like everything to have a home so that customers can find things easily and their eyes have somewhere to rest. I am not a thrift store and I don’t want to have to make my customers dig through my inventory!